The Eureka Factor (Pdf epub) by John Kounios

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The Eureka Factor

The cognitive neuroscientists who discovered how the brain has aha moments sudden creative insights explain how they happen when we need them and how we can have of them to enrich our lives and empower personal and professional success  Eureka or aha moments are sudden realizations that expand our understanding of the world and ourselves conferring both personal growth and practical advantage Such I have had a long interest in creativity since writing about it for my masters thesis This book took a long time to provide two ending chapters that offer some guidance in ways we can enhance our creativity The authors seem like analytical types writing about the opposite intuition or creativity through intuition Basically they contend that some problems may be solved by taking a look at the pieces of the problem rather than through the aha moment but thinking about and interacting with unusual people in a setting that is remote from your home base such as on vacation or in a place that has rounded corners and soft lights or is out in nature may lead to greater creativity especially if your soul is filled with love and not lust You are likely to have creative insights and valid intuitions when your brain is in a general state characterized by remote associations broad flexible attention abstract thought positive mood a sense of psychological distance and a promotion orientation Basically they suggest creativity is enhanced during your non peak time In other words if you are a morning person your best creative time is in the afternoon or early evening and vice versa for those night owls While your mental states can change It takes a while to sink into an insightful mind set This means that switching back and forth between insightful and analytic thought can waste time and prevent you from full engaging either state They then remind us to switch off our cell phones and practice mindfulness or meditation to allow us the freedom to explore

CHARACTERS The Eureka Factor

Mark Beeman explain how insights arise and what the scientific research says about stimulating of them They discuss how various conditions affect the likelihood of your having an insight when insight is helpful and when deliberate methodical thought is better suited to a task what the relationship is between insight and intuition and how the brain’s right hemisphere contributes to creative thought Kounios and Beeman give a nice and broad overview over insight research covered many interesting approaches to study insights and used many anecdotes that I found enjoyable to read Some things I missed they rarely mentioned effect sizes of studies and numbers of participants often the effects are significant they didn t mention the replication crisis and only rarely mentioned how reliable they think the studies they mentioned are for example it seemed to me like some of the studies on priming are at least a bit controversial and the book doesn t mention it

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Creative insights as psychological scientists call them were what conveyed an important discovery in the science of genetics to Nobel laureate Barbara McClintock the melody of a Beatles ballad to Paul McCartney and an understanding of the cause of human suffering to the Buddha But these moments of clarity are not given only to the famous Anyone can have them   In The Eureka Factor John Kounios and Everyone has varying tendencies towards eureka moments The great thing is you don t have to be an ancient Greek thinker to enjoy of them Small changes in your motivation or environment can help even the most analytical of us to unleash our creativity and experience creative insights Learn about what you can do to train yourself to have of these eureka moments


10 thoughts on “The Eureka Factor

  1. says:

    I have had a long interest in creativity since writing about it for my masters' thesis This book took a long time to provide two ending chapters that offer some guidance in ways we can enhance our creativity The authors seem like analytical types writing about the opposite intuition or creativity through intuition Basically they contend that some problems may be solved by taking a look at the pieces of the p

  2. says:

    My review is really biased because I teach Experimental Cognition so almost all of the material was familiar to me

  3. says:

    Mechanics behind how 'insight' is generated by our brain Helpful for people digging into 'innovation' like me way too much

  4. says:

    Everyone has varying tendencies towards eureka moments The great thing is you don’t have to be an ancient Greek thinker to enjoy of them Small changes in your motivation or environment can help even the most analytical of us to unleash our creativity and experience creative insights Learn about what you can do to train yourself to have of

  5. says:

    Probably everyone has experienced the thrill of a sudden and dramatic change in thought which connects ideas in a moment This moment of insight is not only exciting and somewhat addicting but also rarely comes when called the author's here compare it to a cat which is not a poor analogy Dr Kunious and Beeman's book attempts to break apart the nature of insightful thinking and the ways in which it differs from analytical

  6. says:

    This is easily one of the best books I read this summer Kounious and Beeman fill the book with insightful work on the nature of creative insight with much space dedicated to the neuroscience and psychology of the phenomenon They discuss a wide range of applications from science to philosophy to literature and poetry to business to many other fields Because of this having insights making your environment and mind conduc

  7. says:

    I read this book thanks to BlinkistThe key message in this bookEveryone has varying tendencies towards eureka moments The great thing is you don’t have to be an ancient Greek thinker to enjoy of them Small changes in your motivation or environment can help even the most analytical of us to unleash our creativity and experience creative insightsActionable adviceNap on itThe next time a conundrum has you flummoxed take a nap This

  8. says:

    As I delve into deep work and my creative process there is no book that could’ve served me betterThe Eureka Fact

  9. says:

    Kounios and Beeman give a nice and broad overview over insight research covered many interesting approaches to study insights and used many anecdotes that I found enjoyable to read Some things I missed they rarely mentioned effect sizes of studies and numbers of participants often the effects are significant they didn't mention the replication crisis and only rarely mentioned how reliable they think the studies they mentioned are for exa

  10. says:

    This book opened up a lot of valuable information that pertained to my life but can be used by anybody to spark creative thoughts The only problem I have with the book is that the information all seems to be at the cutting edge of research and

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